What Did it Take to Make the 2015 Chrysler 200?

June 8th, 2014 by

The 2015 Chrysler 200 is already one of Chrysler’s most popular sedans. In just the first 2 days it was available, drivers ordered 17,000 models. Now the company is faced with the challenge of creating an ad that will keep this momentum going.

Recently, Chrysler has come up with the Born Makers ad, which we think will do the trick. It’s about people who not only have big dreams, but who also have “the ingenuity, the commitment, the energy and the passion to make them happen,”1 according to Marissa Hunter, Chrysler Group’s global director of brand advertising. This ad is about working harder to make thing better, just like Chrysler has done with the redesigned 200. Take
a look.

Here at Alma Chrysler Jeep Dodge Ram, we think this commercial sums up the 200 pretty well. Its creators have worked harder and put in that extra effort to make this car better than the previous version. The people at Chrysler are definitely born makers.

For more information on the 2015 Chrysler 200, visit our Alma, MI showroom. We would be happy to share specs and answer any questions you might

Source:1 https://www.autoblog.com/2014/06/06/chrysler-200-born-maker-ad-campaign-video/

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